Hello, I'm Alex.
Nice to meet you!
I'm a UX/UI Designer based in Pitesti, Romania. Currently working at Endava, crafting intuitive experiences and practical user interfaces for clients in the London, UK insurance market.
When I'm not designing, I enjoy spending time with my family, going for walks, eating good food, playing video games (love the "Horizon" series), or hunting for a captivating TV Show (currently hooked on "The Bear").
Recent Projects
Insurance Trading Platform
Worked with brokers and underwriters to improve the user experience and simplify the user interface.
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conducted 14 usability reviews to document pain points and frustrations.
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designed wireframes & high-fidelity concepts.
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designed proof of concept prototypes.
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conducted usability tests with the same participants for validation.
War Risk Insurance Platform
Worked with brokers, product owners and business analysts to redesign the UX/UI for a breach of warranty declaration submission application:
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conducted a heuristic analysis of the legacy application to document and prioritise key usability issues needed for improvement.
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designed IA and refined with stakeholders.
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designed high fidelity prototypes for dev hand-off.
CareerFoundry UX Immersion
Worked on a project within CareerFoundry's UX design training course to create a better gaming experience:
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conducted research in the gaming market to understand user needs and goals.
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journey mapping to highlight how the potential solution would support those needs.
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designed a POC which was tested with gamers.